• CIT Direct Capital

    Small and medium-sized businesses rely on us for fast financing through a highly automated process.
  • CIT Direct Capital

    Direct Capital is a leading nationwide lender to small and medium-sized businesses. The company provides simple, fast, and affordable equipment financing and working capital loans through a highly automated process. Typical transactions are under $100,000, but can range up to $1 million. 

    Since its inception in 1993, the company has lent more than $3.5 billion to over 100,000 businesses across a multitude of industries. The company has an A+ Better Business Bureau Rating and strives to make every customer experience remarkable.

    Direct Capital provides lending to businesses across almost every industry.

    Technology Top Markets We Serve

    • Machinery
    • Commercial Vehicles
    • Construction
    • Printing
    • Medical
    • Technology
    • Restaurants, particularly franchise
    • Hospitality


    Machine Tools Heavy Equipment Core Products & Services

    • Equipment Financing
    • Working Capital Loans
    • Franchise Financing

    Who We Are

    Direct Capital is driven by core principles that guide our business focus, strategy, growth and brand-for constant change inspired by our customers.

    • Make every customer experience remarkable
    • Be scrappy
    • Crush obstacles
    • Seek change
    • Invent solutions
    • Drive "Big Mo" (momentum) for success
    • Be point blank
    • Bring it. Passion-all day, every day
    • Enjoy the ride!
    • Give
  • Helping Small Business Owners LAUNCH + GROW

    This Financial Literacy Month, we’re working with Operation HOPE to empower and educate small businesses. Listen to the stories of several small business owners across the U.S. and learn more with our educational resources. Learn More 

    Launch and Grow banner for DCC page

  • Learn about how to get customized equipment financing solutions for your business. [Video]
    The education space uses computer leasing as a way to manage capital constraints. [Article]

    For most businesses getting the equipment needed to remain competitive while maintaining the capital necessary to keep the doors open is a balancing act.

    According to the Equipment Leasing and Finance Association, given toda

    Middle market executives foresee strong growth in 2018 and beyond. [Video & Report]