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Tech and Talent Survey

A CIT-sponsored survey with The Harris Poll of leaders at U.S. middle market businesses designed to illuminate the intersection of technology and talent – two of the most important factors driving today’s businesses.

Middle market companies boosting tech upgrades to drive growth

Computer hardware and software upgrades are topping the list of investments planned by middle market companies, which regard technology as a key driver of their growth. The topic was inspired in part by CIT's own success in better serving customers by combining digital capabilities with deep professional expertise. By leveraging innovative technologies to transfer and analyze data more quickly, CIT is better able to focus the expertise of its leaders on developing the right financing solutions for its middle market clients.

Leveraging technology

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92%

Agree that technology investment is critical to their ability to attract and retain customers 
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2 out of 3

Would sacrafice other spending to pay for technology
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90%

Agree continous tech investment is a business need
David Harnisch - CIT’s president of Commercial Finance

"Our survey confirms that middle market businesses are focused on harnessing the power of digital technologies to better serve customers and improve profitability." David Harnisch
President of Commercial Finance

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Expertise to help you succeed

Let our market insights lead to insightful solutions. At CIT, we offer the scale, service and capabilities that today’s business need to grow and thrive. Connect with us:

Follow us on Facebook , Twitter , and LinkedIn and engage with us using #TechandTalent

For more information about the Tech and Talent Survey, check out our press release.

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Want to see more Middle Market Technology & Talent Trends?

See the infographic for key statistics and trends that we have gleaned from our research with key leaders.

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